In the Studio with The UP Studio

A fast growing young firm confronts its fear of BIM.

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Season 3, Bonus Content

In the Studio with The UP Studio

Managing success brings its own challenges. For New York’s UP Studio, workflow was at the top of the list. Realizing that a move to BIM was the only way to increase output and efficiency, they first looked to Revit, before realizing it was slowing creativity and creating internal frustration. When a West Coast firm suggested Archicad, it set the firm on a journey of transition and collaboration with critical lessons for all. Explore their story.

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